- Iphulo elikhulu: Ii-imeyile ze-115.000 kwiibhetshi ezintlanu ezijolise kwiinkampani ze-13.500 kwihlabathi jikelele.
- I-Lure: Izimemo ezingeyonyani zeKlasi zikaGoogle ezineentengiso kunye nokuhanjiswa kwakhona kuWhatsApp.
- Ukuphepha: Ukusebenzisa imimandla esemthethweni kaGoogle ukudlula izihluzi kunye nokufikelela kwiibhokisi zeposi.
- Ukhuselo: Uqeqesho, uthintelo olusekwe kwi-AI, kunye nokujongwa kwe-app yelifu njengendlela eyongezelelweyo.
Uphando lweCheck Point lubhaqiwe Umsebenzi omkhulu wobuqhetseba obusebenzise igumbi lokufundela likaGoogle, inkonzo esetyenziswa ngokubanzi kwizicwangciso zemfundo, ukungena kuthungelwano lweshishini kumashishini amaninzi.
Kwiveki nje enye, abahlaseli bambulala imijikelo emihlanu elungelelanisiweyo abathumele imiyalezo yobuqhophololo engaphezu kwe-115.000 kwimibutho emalunga ne-13.500 eYurophu, kuMntla Merika, kuMbindi Mpuma naseAsia, bexhaphaza ukuthembela kwizaziso zikaGoogle ezisemthethweni.
Laqhutywa njani eli phulo
Eyona vector yaba izimemo zobuxoki ukujoyina iiklasi ukusuka kwiKlasi elinganisa ukuhamba kokwenyani kweqonga, inika ii-imeyile inkangeleko esemthethweni kunye nemethadatha.
Ngokutsho kwabaphandi, umsebenzi wawugxile kwi amaza amahlanu phakathi kwe-6 kunye ne-12 ka-Agasti, kunye nenqanaba eliphezulu lokulungelelanisa ukwandisa uluhlu kunye nokuvavanya ukuqina kokukhusela okucwangcisiweyo.
Imiyalezo ibivela imimandla kaGoogle esebenzayo, imeko eyandisa ukubanakho ukoyisa iigeyiti zeposi esekwe kudumo kunye nemithetho eqhelekileyo.
Eli phulo lawela imida kunye namashishini, lichaphazela iinkampani ukusuka amacandelo amaninzi kunye nemimandla, ebonisa ukuba kulula kangakanani usetyenziso lwenkonzo yokwandisa iradiyasi yohlaselo.
Kwakutheni ukuze idlule kwizihluzo ezininzi kangaka?
Iinkqubo ezininzi zokhuseleko zikholisa ukuba nika ithemba kwitrafikhi evela kwiinkonzo zikaGoogle; xa idityaniswe nendlela yaseKhaya yoKufunda, ii-imeyile zibonakale zilunxibelelwano lwesiqhelo.
Eli tyala lomeleza umkhwa: izigebenga ze-cyber ukuxhaphaza izicelo ze-SaaS kunye namaqonga elifu ukusingatha okanye ujelo lohlaselo lwabo, befudukela kwindawo leyo imibutho icinga ukuba ikhuselekile.
Ukusebenzisa isiseko esaziwayo kunciphisa iiflegi ezibomvu eziqhelekileyo kwaye zivunyelwe Eminye imiyalezo iya kufikelela kwiibhokisi zeposi ngaphambi kokuba kusebenze amanyathelo okuthintela.
Imirhumo kunye neendlela zobunjineli bezentlalo
Endaweni yesiqulatho semfundo, izimemo zibandakanyiwe izibonelelo zorhwebo ezinganxulumananga nemfundo, ukusuka ekuthengisweni kwemveliso ukuya kwiinkonzo zokubeka indawo ze-SEO.
Eyona njongo yayiyiyo susa incoko kuWhatsApp, ijelo langaphandle eliphantsi kweliso elingaphantsi kubume beshishini kwaye lixhaphakile kubuqhophololo bokuthintela imigaqo-nkqubo yombutho.
Phakathi kwezinto eziye zabhaqwa yimiyalezo efana nale: "Siyijongile iwebhusayithi yakho kwaye i-SEO yakho ayisebenzi...", eyilelwe ukuba vusa impendulo ekhawulezayo kunye nomjelo womsebenzisi kude ne-imeyile yeshishini.
Ngesi sicwangciso, abahlaseli bakwazile uluhlu olude kunye nomzamo ophantsi wokuqala, ukubuyisela umlambo osemthethweni (izimemo zeklasi) ukuhlwayela ubuqhetseba obukhulu.
Umda kunye nolandelelwano lwamaxesha ohlaselo
Utyando lusasaziwe ngaphezu 115.000 emails kwimiba yeentsuku kwaye yachaphazela iinkampani ezimalunga ne-13.500, ezinefuthe elixeliweyo eYurophu, kuMntla Merika, kuMbindi Mpuma naseAsia.
Ipatheni yokusebenza kwi amaza amahlanu Kwasivumela ukuba silinganise iimpendulo ezikhuselayo, silungelelanise i-decoys, kwaye sizingise ekuhambiseni de kube siphelile iifestile zamathuba.
Izindululo kwimibutho
Iingcali zithethelela a isicwangciso esilayelweyo nesisebenzayo edibanisa iteknoloji, iinkqubo kunye noqeqesho oluqhubekayo, kunye nezikhokelo zokujongana namaphulo alinganisa i-traffic esemthethweni.
- Uqeqesho rhoqo ukuze abasebenzi balumkele izimemo ezingalindelekanga, nkqu kumaqonga ezaziwayo-kakuhle.
- Uthintelo oluphezulu nge-AI ekwaziyo ukuhlalutya umxholo kunye nenjongo, hayi nje isidima somthumeli okanye ithambeka.
- Yandisa ukhuseleko Ngaphandle kwe-imeyile: Ukugubungela izixhobo zentsebenziswano, ukuthumela imiyalezo, kunye nezinye iinkonzo ze-SaaS.
- Ukuphakamisa ulwazi malunga nokuphazamiseka kumajelo angaphandle (afana ne-WhatsApp), eqhelekileyo kubuchule bobunjineli bezentlalo.
Ngokufanayo, kuyacetyiswa esweni izicelo ilifu, vula ukhuseleko lokukhohlisa kwiindawo zokuphela kwaye udibanise iimpawu zomngcipheko phakathi kwe-imeyile, intsebenziswano, kunye neendawo zokugqibela zokuqhawula ikhonkco lokuhlasela.
Impendulo ekhuselayo kunye nomxholo wemarike
I-Check Point ibonise ukuba iteknoloji yayo I-SmartPhish nge-imeyile yeHarmony kunye neNtsebenziswano ithintele uninzi lwemizamo efunyenweyo, kunye nokhuseleko olongezelelweyo oluthintela ukuphumla ekufikeleleni kubo.
Inkampani iye yamkelwa njenge inkokeli kwiGigaOm Radar yeAnti-Phishing, isiganeko esibalulekileyo esiwela kukhuphiswano olukhulayo lokubona ubuqhetseba obufihliweyo emva kweenkonzo ezithembekileyo.
Ngaphandle kwababoneleli abathile, isiganeko sibeka ukukhanya kwi indaleko ukusuka kwintshukumo ukuya kuthintelo: Ukulindela iipatheni ezixhaphaza iziseko ezisemthethweni kuya kuba ngundoqo ekunciphiseni indawo yokuhlaselwa.
Ityala libonisa indlela Iinkonzo ezithembeke kakhulu zingasetyenziswa Kwimikhankaso yehlabathi, ukudibanisa itekhnoloji yokubona imeko, uqeqesho, kunye nemigaqo-nkqubo ejongana nokuxhatshazwa kwe-SaaS kubalulekile ukunqanda obu rhwaphilizo ngaphambi kokuba buchume.
